Saturday, October 18, 2008

Women in Business Breakfast Series on Friday, November 7, 2008, Learn About Customer Feedback

This article was written by Martha Ryan, SCORE Orange County Management Counselor.

score_tjpg_hanson The Orange County SCORE Women in Business Breakfast series has planned another great event for November 7, 2008 at the Center Club in Costa Mesa, featuring Felena Hanson, Principal, Perspective Marketing (

If you want to NETWORK and share ideas, experiences and advice with other women in a variety of service and product businesses, DISCOVER the variety of available of services and resources provided by SCORE and their partners to enhance or help you start your business and SHARE your knowledge and experience through the opportunity of exhibiting at the breakfast…join us!

Felena Hanson is not only a marketing expert but also a marketing professor at CSU Dominquez Hills and the Fashion Institute of Design & Merchandising San Diego, author and international speaker. She will share “The 10 Rules of Customer Feedback” in an interactive seminar that will provide concrete steps to implement and use customer feedback to improve your bottom line. You will learn:

  • Which forms of communication are most effective
  • How to develop a customer feedback survey
  • Which online sources are best for collecting information
  • How to inexpensively solicit feedback
  • What to do with the information once it’s collected

The Women in Business breakfast will be held on Friday, November 7, 2008, from 7:30AM to 10:00AM (registration starts at 7:00AM) at the Center Club, 650 Town Center Drive, Costa Mesa (free valet parking located just past the ticket office for the OC Performing Arts). The cost for the breakfast is $30.00 advanced registration, $35.00 at the door. Add an additional $35.00 to reserve an exhibit table. Sign up on the SCORE website to reserve your space as seating is limited.